Apple never stops looking for technological solutions. After announcing the arrival of artificial intelligence in its devices, it continues to develop projects for its users, and one of them is home robots.
A few months ago, the company was forced to make a difficult decision: to cancel its electric car project despite investing in its development. However, The company, led by Tim Cook, is looking for new opportunities in the emerging and promising home robotics market, which other brands have had experience with for years.
According to Bloomberg reports Apple is preparing the ground for the launch of a series of robots designed for use in the home and to achieve this goal, it has experienced employees such as former Google employees.
The field of robotics has been developing rapidly in recent years, with many manufacturers venturing into smart home solutions and increasingly affordable costs.
Mark Gurman, a well-known technology journalist with sources at Apple, announced that the company is preparing to launch a new line of home robots. This strategic move it was partly motivated by a desire to diversify the company’s revenue following the cancellation of the electric vehicle project.
One of the key names behind this new foray into robotics is John Giannandrea, a former Google engineer known for his work on Siri and the Apple Car project. His experience and leadership are critical to the success of this new division within Apple.
Giannandrea leads the efforts of the company’s hardware engineering group and artificial intelligence and machine learning group. This suggests that Apple’s robots will not only be mechanical devices, but will also integrate advanced artificial intelligence to improve interaction with users and adapt to their environment.
Although specific product details have yet to be fully revealed, the company’s first home robots are expected to be smaller, more functional devices similar to Amazon’s Arlo concept. These robots could include an iPad-like screen mounted on a robotic arm, allowing users to interact with them more intuitively.
According to Gurman, these first models could be designed to follow users around the house and offer basic assistance and entertainment functions. This initial approach could serve as a springboard for more ambitious projects in the future, such as more complex and capable humanoid robots.
To achieve this goal, Apple must overcome several challenges that current companies in this sector face. Issues such as navigating furniture-filled spaces and safely interacting with people in dynamic environments remain obstacles that hold back development.
A key point in achieving this will be the integration of Apple Intelligence, the company’s AI featureadapt the concept that the company’s products always have to this type of products that must be easy to use and provide advantages over conventional devices.
Creating a line of intelligent robots is also Apple’s goal of finding the “next big thing” that demonstrates a level of innovation, something that has been an obsession since the Steve Jobs era.
But it’s getting harder and harder to imagine a product that could ever match the iPhone, which accounted for 52% of the company’s $383.3 billion in revenue last year. Something that looked like an Apple Car might have made it, but now it seems to be pointing to home robotics.
